Ultimate Guide to Is Rare Beauty at Ulta: Discover and Master Benefits

Is Rare Beauty at Ulta? — A Complete Guide

Short answer (for featured snippets / voice search): Availability of Rare Beauty at Ulta varies by time and region. To find out whether Rare Beauty is currently sold at Ulta (online or in-store) and how to buy it, follow the step-by-step checks and best practices below.

Introduction

Rare Beauty (Selena Gomez’s makeup brand) is a high-interest, trend-driven brand known for accessible, skin-forward formulas (liquid foundation, liquid blush, concealer, lip products). Many shoppers ask, “Is Rare Beauty at Ulta?” because Ulta is a major beauty retailer that offers both drugstore and prestige brands, plus perks like in-store try-on, Rewards, and curbside pickup. This guide explains how to check current availability, purchase Rare Beauty at Ulta (if stocked), find comparable products at Ulta, troubleshoot common problems, and use Rare Beauty effectively.

How this guide is organized

Quick-check steps to confirm current availability
Step-by-step instructions for buying in-store or online
Shade-matching and application tips (with measurements)
Product recommendations and Ulta alternatives (comparison table)
Troubleshooting common issues (out-of-stock, wrong shade, damaged item)
Shipping, returns, and rewards considerations
Safety, allergens, and product care
FAQ and final summary

Is Rare Beauty at Ulta? (How to confirm right now)

Follow these steps to check current availability on Ulta:

Go to ulta.com or open the Ulta mobile app.
Use the search bar and type “Rare Beauty” (or the specific product name, e.g., Soft Pinch Liquid Blush).
If no results appear, try searching Google with: site:ulta.com “Rare Beauty”.
If you find product pages, check the product details for online stock and the “Check store availability” tool.
Call your local Ulta store (store phone number listed on the Ulta site) and ask a beauty advisor if they currently stock Rare Beauty items or if they expect a restock.
Follow Rare Beauty’s official social channels and Ulta’s announcements for rollout news and exclusives.

Note: Retail assortments change frequently. If Ulta doesn’t carry Rare Beauty in your region right now, it may be available later or in select stores.

Step-by-step: How to buy Rare Beauty at Ulta (if available)

Search and select:
- Search “Rare Beauty” on ulta.com or in the Ulta app.
- Select the product and click the product page for shades, reviews, and ingredient lists.
Check stock and options:
- Click “Check Availability at Nearby Stores” and enter your ZIP code for in-store pickup options.
- Choose online delivery if available in your area.
Shade-match (see shade tips below) before checkout:
- Use product swatches, review photos, and customer reviews on the product page.
- If Ulta offers samples or in-store testers, swatch in natural light.
Choose shipping or pickup:
- Select in-store pickup, curbside pickup, or standard shipping at checkout.
- Use Ulta Rewards to earn points if you have an account.
Track and inspect:
- Track the order via your Ulta account.
- Inspect the package immediately upon receipt for damage or wrong items.

Tips, best practices, and insider knowledge

If Ulta is out of stock, add the product to your wishlist or use third-party restock alert tools or browser extensions.
Sign up for Ulta emails and enable push notifications in the Ulta app to be alerted to restocks, promotions, and exclusive launches.
Use the Ulta store phone to check real-time inventory—some stores receive small allocations and don’t show online.
Compare swatches across platforms (Ulta, Sephora, RareBeauty.com) because lighting and camera filters alter shade appearance.
Use reward points strategically: redeem on shipping or higher-priced items to maximize value.
Follow community threads (Reddit/beauty forums) for up-to-the-minute stocking intel and public restock screenshots.

Shade matching and application — step-by-step

How to choose the right foundation or blush shade and apply Rare Beauty products:

Shade matching (foundation/concealer):
- In natural daylight, swatch 1–2 shades on your jawline or inner wrist.
- Choose the shade that disappears into your skin at the jawline for the most natural match.
- Tip: If between two shades, choose the lighter shade for buildable coverage.
Foundation application (typical Rare Beauty liquid formulas):
- Pump 1 full pump (or 2 small pumps for medium coverage) onto the back of your hand.
- Use a damp beauty sponge or dense foundation brush to pick up product.
- Apply from the center of the face outward in thin layers; blend along the hairline and jawline.
- Note: Layering thin coats gives more natural finish than one heavy coat.
Liquid/creme blush:
- Dispense a small dot (pea-sized) on the back of your hand.
- Using fingertips or a small stippling brush, apply to the apples of the cheeks and blend upward toward the temples.
- Build in small increments to avoid over-applying.
Concealer:
- Use a pea-to-half-pea-sized amount under the eye or on spots; gently blend with a small damp sponge or finger using tapping motions.

Product recommendations and alternatives (with comparison table)

Below is a practical comparison of popular Rare Beauty categories and Ulta-friendly alternatives you can often find at Ulta. Availability varies; check product pages.

Category	Popular Rare Beauty product (bestseller)	Ulta alternatives (similar performance/finish)
Liquid foundation	Soft, weightless liquid foundation (medium buildable coverage; natural finish)	Tarte Shape Tape Foundation (natural matte to medium), Milk Hydro Grip Foundation (dewy, skin-like)
Liquid/creme blush	Soft Pinch Liquid Blush (blendable, long-wear)	NYX Professional Makeup Sweet Cheeks (liquid blush), Tarte Cheek Stain, e.l.f. Halo Glow Blush
Concealer	Liquid concealer with medium coverage	Maybelline Fit Me Concealer, NARS Radiant Creamy Concealer (if carried), Tarte Shape Tape (for fuller coverage)
Lip product	Lip Soufflé / balmy lipsticks	Too Faced Melted, Clinique Pop Lip treatments, Burt’s Bees tinted balms
Luminizer/highlighter	Dewy liquid luminizers	Cover FX Custom Enhancer Drops, Becca/Hourglass (when available), Wet n Wild Liquid Highlighter

Why these alternatives? They mimic texture, coverage, or finish—good if Rare Beauty is unavailable at Ulta.
Tip: Ulta often stocks a broad range of brands with similar formulas, so you can experiment with substitutes while waiting for Rare Beauty restocks.

Troubleshooting common issues

Problem: Item not found on Ulta or “No results”

Solution: Confirm spelling (“Rare Beauty”); broaden search to product names; check RareBeauty.com and Sephora; call local Ulta for in-store-only availability.

Problem: Out of stock or limited quantity

Solution: Add to wishlist, sign up for restock notifications, follow Ulta/brand social pages. Consider alternatives listed above if you need product immediately.

Problem: Received wrong shade or damaged product

Solution: Open the package and take photos. Contact Ulta Customer Care via phone, chat, or the Ulta returns portal. Most retailers have a return/exchange window and will advise on next steps.

Problem: Shade looks different after application

Solution: Check oxidation (apply small amount and wait 5–10 minutes). Use primer or color-correcting base if needed. Consider a different undertone match.

Shipping, returns, and Ulta Rewards (what to know)

Shipping: Ulta typically offers standard and expedited shipping; options depend on item and location.
Pickup: In-store pickup and curbside options may be available for in-stock items.
Returns: Retailers vary in policy; always check Ulta’s current return policy before purchase. Hold onto original packaging and receipts for faster returns.
Rewards: Use your Ulta Rewards membership to collect points; check point redemption rules and seasonal bonus promotions.

Safety, ingredients, and patch testing

Patch test new makeup on the inner forearm for 24–48 hours before full-face application if you have sensitive skin or known allergies.
Read ingredient lists for known irritants (fragrances, certain preservatives). Rare Beauty emphasizes clean-forward formulas but always verify if you have a specific allergy.
Expiration and storage: Avoid using makeup past its Period After Opening (PAO) — mascara (3–6 months), liquid foundation and concealer (6–12 months). Store in cool, dry places away from direct sunlight.
Hygiene: Don’t double-dip applicators into product. Use clean brushes and sponges to lower contamination risk.

Frequently Asked Questions (FAQ)

Q: Is Rare Beauty sold at Ulta right now?
A: Availability changes by time and region. Use the Ulta search, store availability tool, and direct store calls (steps above) to confirm current stock.

Q: Where else can I buy Rare Beauty if not at Ulta?
A: Check RareBeauty.com, Sephora (historically a major Rare Beauty retailer), and authorized online retailers. Avoid third-party marketplaces that may resell opened or counterfeit items.

Q: Can I sample Rare Beauty at Ulta?
A: If Ulta stocks Rare Beauty, in-store testers may be available. Always sanitize and use disposable applicators; ask a beauty advisor for help with swatches.

Q: Are Rare Beauty products cruelty-free?
A: Rare Beauty has promoted cruelty-free practices; check the brand’s official site and packaging for the latest certifications and vegan claims.

Q: How do I ensure my Rare Beauty shade matches my skin tone?
A: Swatch on the jawline in natural daylight, read customer photos and reviews, and opt for in-store testing where possible.

Final troubleshooting checklist

Confirm search spelling and product names.
Use different channels (Ulta app, store phone, Google site search).
Save items to wishlists and enable notifications.
Consider comparable Ulta alternatives if you need a product immediately.
Keep receipts and photo evidence for returns/exchanges.

Conclusion and summary

“Is Rare Beauty at Ulta?” is a timely question whose answer depends on current retail partnerships and inventory. This guide gives you a practical, repeatable approach to find Rare Beauty at Ulta (if available), buy it with confidence, and troubleshoot common problems. Use the step-by-step checks to verify availability now, follow shade-matching and application steps for best results, and consult the product comparison table to find Ulta alternatives when needed.